The Great Barrier Reef
The Great Barrier Reef is the world’s largest coral reef system and offers Queensland’s greatest natural tourism advantage.
The Great Barrier Reef is one of the best managed marine areas and tourism experiences in the world. For decades, our tourism industry has been proudly protecting and advocating for the reef through a range of significant environmental, educational, research-related and tourism-generating initiatives.
In consultation with a range of stakeholders, Tourism and Events Queensland has identified three unique-selling-point themes for the Great Barrier Reef:
For more information download the The Great Barrier Reef: a tourism story.
To experience more of the wonder of Queensland’s Great Barrier Reef and to plan a Queensland holiday visit – queensland.com/greatbarrierreef