The Great Barrier Reef
The Great Barrier Reef is the world’s largest coral reef system and offers Queensland’s greatest natural tourism advantage.
The Great Barrier Reef is one of the best managed marine areas and tourism experiences in the world. For decades, our tourism industry has been proudly protecting and advocating for the reef through a range of significant environmental, educational, research-related and tourism-generating initiatives.
Tourism and Events Queensland (TEQ) is one of many stakeholders with an interest in ensuring the sustainability of the Great Barrier Reef for generations to come. A healthy and vibrant Great Barrier Reef is essential to the Queensland tourism industry.
Tourism dollars make an important contribution towards reef protection and management. For example, anyone who visits the Reef with a commercial operator contributes $6.50 a day to Great Barrier Reef Marine Park Authority (GBRMPA) through the Environmental Management Charge used to manage the Reef sustainably. Around 87 per cent of all tourism activity occurs within seven percent of the Great Barrier Reef region and all commercial and recreational activities are regulated by the GBRMPA.
In consultation with a range of stakeholders, Tourism and Events Queensland has identified three unique-selling-point themes for the Great Barrier Reef:
For more information, download the The Great Barrier Reef: a tourism story.
To experience the wonder of Queensland’s Great Barrier Reef and to plan a Queensland holiday visit – queensland.com/greatbarrierreef