View the latest Townsville research summaries available below.

Townsville Regional Snapshot

This snapshot report provides an overview of visitors to the Townsville region, with high-level trip details including where visitors came from, why they came and what they spent. Changes over time, drivers of change and insights into trends are also included.

Townsville Regional Snapshot Year ending September 2016 >

Previous snapshot: Townsville Regional Snapshot Year ending June 2016

Townsville residents have their say on tourism

A survey of Townsville residents was conducted to determine their perceptions on the effect of tourism on their community. This factsheet covers the survey findings.

Fact sheet - Townsville Social Indicators 2013 >

Townsville operator uptake of environmental initiatives

In 2010 benchmark research on the uptake of environmental initiatives by Townsville tourism operators was conducted. This report includes details on the uptake of energy, water and waste management initiatives.

Townsville Tourism Operators Environmental Benchmark 2010 >

Find more information on operator uptake of environmental adaption initiatives in Queensland in the Tourism Operators Environmental Benchmark 2010.

Understanding the Connector market

‘Connectors’ have been identified as TEQ’s key intrastate target market. Research was conducted in 2009 to understand the knowledge and perceptions of Queensland’s regional destinations, and how they fit with a Connector’s ideal domestic holiday experience.

Fact sheet - Understanding how Townsville fits with Connectors' ideal domestic holiday >

Current tourism and events reports

Please note: the data in these reports is not owned by TEQ. It is analysed by TEQ but is sourced from external providers. The source of the data is given within each report. 

Regional Tourism Satellite Account

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