The Region

Brisbane is a sub-tropical modern and diverse city that offers a range of appealing experiences for visitors, in a warm and friendly environment.

The Brisbane region stretches from Bribie island in the north to City of Logan in the south, and Lockyer Valley in the west to Moreton Island and North Stradbroke Island in the east.

The city includes cultural precincts made up of theatres, museums and international cuisine. Its sporting venues, conference facilities, cruise ship terminal, parklands, cafes, laneways and extensive river walks make Brisbane a vibrant metropolitan city.

It is the third largest city in Australia and is home to nearly two million culturally-diverse people. The city has an extensive music, sporting and cultural events calendar that make the most of the year-round temperate climate.

The Brisbane region is home to national parks, coastal villages and has a countryside of historic towns, fertile farmland and rolling cattle plains at its doorstep.


The industry's vision is for Brisbane region to be recognised by 2020 for offering Australia's most welcoming, spirited and energised subtropical capital city, offering world-class major events, coastal, island and countryside experiences.

Planning a holiday? Discover more of what Brisbane has to offer.

Brisbane Marketing is the regional tourism organisation responsible for implementing marketing strategies to promote Brisbane as a travel destination.