Marketing and Communications Resources
The Great Barrier Reef offers a diversity of activities and experiences, and is easily accessible year-round. Access copyright free Great Barrier Reef content and resources to boost your consumer marketing.
Travellers and operators are encouraged to share their experiences through hash-tagging Instagram pictures with #thisisqueensland and including @Australia @Queensland in Twitter posts.
The tourism industry and visitors play a vital role in monitoring reef health and marine wildlife sightings. Visitors and operators can help through the Eye on the Reef program which includes an app that can be downloaded to record and relay observations, including photos back to the Great Barrier Reef Marine Park Authority.