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Tourism mission to open doors to new Chinese investment

25 March 2017

Beijing: Tourism Minister Kate Jones is leading a high-level tourism mission to China and Hong Kong in a bid to promote Queensland as a leading investment destination.

Ms Jones said during her visit, from 23 March to 30 March 2017, she would meet with prominent Chinese investment partners and key business leaders, travel businesses, airlines, Chambers of Commerce and Chinese banks to promote investment and doing business in Queensland.

“In 2017 – the China-Australia Year of Tourism – we are determined to grow investment and visitation from China,” she said.

“China is now our largest tourism market with 484,000 visitors to Queensland last year.

“In 2016, Chinese visitors spent $1 billion in Queensland for the first time.

“China is also Queensland’s most significant trade and investment partner and I want to firmly establish our strong relationship.”

The minister will hold talks with leading Chinese companies including the Fullshare Group and China Capital Investment Group (CCIG) whose combined investment of up to $2 billion will see significant upgrades to tourism assets and infrastructure in Queensland.

The Fullshare Group has invested in resorts at Port Douglas and the Whitsundays and CCIG purchased South Molle and Daydream Islands last year.

Ms Jones said she would also hold discussions with potential new investors and showcase Queensland’s investment pipeline worth more than $13 billion.

“We are determined to secure new flights into Queensland, encourage more investment into the state’s tourism assets and more international visitors from these high growth Asian markets,” she said.

“We have already secured 600,000 extra seats on international flights to Queensland since February 2015, generating an additional $440 million in overnight visitor expenditure for the state’s economy every year.”

In a targeted campaign to attract new airline business, Ms Jones will lead an aviation delegation including Tourism and Events Queensland, Brisbane Airport Corporation, Brisbane Marketing and Gold Coast Tourism to meet key businesses in Shanghai, Beijing, Nanjing, Guangzhou and Hong Kong.

“The Palaszczuk Government’s $33.5 million Advance Queensland: Connecting with Asia Fund made this aviation delegation possible as we pursue our ambitious agenda to secure more direct aviation services from China and Hong Kong into Queensland.

“We are determined to grow tourism because we know it has great potential to create jobs and expand Queensland’s economy.”