These tourism profiles provide information on the average traveller to each local area. Information includes key travel details, demographic data and the type of traveller: day trippers, domestic overnight visitors and international visitors.

Queensland data and information is also provided to highlight any similarities and differences.

The information in these profiles is sourced from Tourism Research Australia’s National Visitor Survey (NVS) and International Visitor Survey (IVS). The data is collected at the Statistical Area Level 2 (SA2) rather than the local government area (LGA).

SA2s are based on population. In some instances, several SA2s are aggregated into a dataset to achieve a viable sample. This is why some of the tourism profiles include multiple local government authorities (LGAs). 

To interpret this data, please consider the following:

  • Data has been sourced from national annual surveys of travellers
  • The data is indicative only
  • The data has been averaged over a four-year period to increase its stability.

View Tourism Profiles:

Balonne

Banana

Barcaldine

Blackall-Tambo

Bundaberg

Burdekin

Cairns

Carpentaria

Cassowary Coast

Central Highlands

Charters Towers

Cloncurry

Cook

Douglas

Etheridge

Flinders

Fraser Coast

Gladstone

Gold Coast

Goondiwindi

Gympie

Hinchinbrook

Ipswich

Isaac

Livingstone

Lockyer Valley

Logan

Longreach

Mackay

Maranoa

Mareeba

Moreton Bay

Mount Isa

Murweh

Noosa

North Burnett

Paroo

Rockhampton

Scenic Rim

Somerset

South Burnett

Southern Downs

Sunshine Coast

Tablelands

Toowoomba

Townsville

Western Downs

Whitsunday

Winton

Yarrabah




Regional Tourism Satellite Account

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